Speed Queen, the global leader in commercial laundry systems and
solutions, has reported 'significant interest' in its brands after
the success of the AAHAR event in New Delhi, India in March.
Marc Forsyth, the Country Manager for SQ, says that the Indian
market represents an exciting opportunity for SQ to promote its
worldwide capabilities and global presence: "India is an important
market for us," he says, "and our systems are ideally suited to a
broad number of applications where customers recognize the proven
competitive advantage that our equipment can deliver."
He says that SQ's reputation for innovation and ongoing
investment is already clearly understood: "We are developing new
systems that use less water and less power, and that are more
environmentally friendly, reliable and hence more cost-effective
than ever before," he added. "We are also making them smaller to
appeal to an even wider target audience."
Visitors were especially keen to learn more about SQ's smaller
chassis models, and particularly its stack washer/dryers that
resonate with customers where space can be an issue: "Our stack
washer/dryers are designed as vertical combinations that provide
all of the power you would expect from an SQ brand but only take up
a fraction of the floor space of a 'conventional' washer/dryer
combination," he continued
"They are also very easy to install, and therefore offer smaller
hotel groups, restaurant chains, beauty salons and other
entrepreneurs an effective solution to their laundry needs with the
minimum of fuss or disruption to the core operation."
All of Speed Queen' machines share a common set of values in
that they are compact in design, rugged in construction, and bring
the very latest quality, reliability and innovation to the
commercial laundry sector.
Marc says that the AAHAR event presented an ideal opportunity to
cement existing relationships, and advise distributors of the
latest range of equipment available: "We enjoy particularly strong
relationships with our distributors in India, and co-operate with
them in partnership to extend our reach into the local market."
Christophe Sisternas, Director International Marketing, adds
that the strength and breadth of SQ's commercial laundry solutions
are unrivalled: "The interest shown at AAHAR confirms our position
as the world number one," he concluded.